The Group > Strategy >
Branding to enhance value

Stora Enso's goal is to build a single, distinctive corporate brand that encompasses all the various product brands. A strong corporate brand will differentiate the Company by bringing its vision, mission and values to life. Corporate brand values are demonstrated in the everyday actions of the Company. Stora Enso is socially responsible, global in its operations and local in its commitment to its customers, employees and other stakeholders and to the communities in which it works.