Stora Enso Human Resources supports the vision of being the world’s leading forest products company by recruiting the best people and creating a corporate culture that motivates and enables them to achieve their full potential.




The human resources strategy is based on three key success factors:

• performance culture (motivation)
• competence development (skills)
• attracting and retaining talent (people magnet).

Specific benchmarks and targets to be achieved by 2006 have been set for each of these key success factors.

“We have put a lot of effort into creating standardised means of implementing this strategy and ways of measuring how well we are performing. The target is to achieve the same level of excellence throughout the whole Group,” says Christer Ågren, Executive Vice President, Corporate Human Resources and TQM.

One means of implementing the strategy in individual business units is the Stora Enso Excellence 2005 programme, which provides a framework for continuous improvement.

Each unit, division and country has its own human resources action plan based on Group strategy. Stora Enso Human Resources has been developing and upgrading its systems for monitoring performance and implementation of these plans.