The programme has made Stora Enso North America more competitive in its core product segments – coated fine paper, coated and uncoated magazine paper and speciality papers – with improved quality, reliability and cost competitiveness.

The Profit Enhancement Programme demonstrates Stora Enso’s long-term confidence in and commitment to its North American operations and customers. Stora Enso North America will have efficient machines, lower production costs and satisfying printing paper products that secure the Group’s aim to be the customers’ first choice.

Economic upturn

Demand for paper has improved in 2004 as the North American economies continue to strengthen. The Profit Enhancement Programme is nearing completion, so the Group is well placed to supply quality products to meet the increasing demand.