Stora Enso

From pilots to a systematic approach

Implementation of the Group’s CSR Principles gained momentum during the year. New units entered the pilot programme, and product areas and divisions started to prepare their own implementation plans.

In 2003 Stora Enso set objectives for the implementation of the CSR Principles by individual units. The objectives state that each unit must identify the significant social aspects of its operations, and develop related action plans and define key performance indicators by the end of 2006. This implementation work at unit level will create a suitable basis for continuous improvements throughout the Group’s operations in the future, and for the integration of CSR into existing management tools such as Excellence 2005.

As a first step, this implementation work has been started at production units. During 2005 more emphasis will be put on implementation in support function units.

Tools to support unit-level implementation

  • product area and division-specific targets and plans on how to proceed with unit-level implementation;
  • practical examples from CSR pilots showing how different units have started CSR implementation; 
  • training for unit implementation co-ordinators; 
  • an Intranet toolkit with information on CSR and unit-level implementation; 
  • Excellence 2005, Stora Enso’s Total Quality Management system, which can be utilised to drive continuous improvements in CSR;
  • CSR audits 
    • internal CSR audits will be started in the future to identify strengths and opportunities for improvement in individual units
    • the external verifiers of the Group Sustainability Report will annually audit selected sites.

Product area and divisional plans

During 2004 all product areas decided how they will proceed with their unit implementation plans. The Paper products area, the Packaging Boards product area and the Wood Supply Europe division all prepared formal implementation plans. The Asia Pacific division, the Latin America division and the Timber division are in the process of preparing their plans.

The aim is that each product area or division should define the relevant responsibilities, time schedules and the necessary corporate support for their CSR implementation work.



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